Not blanket cuts that train guests to wait for deals. Precise price moves that recover lost orders, target the right guests, and show you exactly what each promotion earns.
Wagyu Burger
£21.50
Wagyu Burger
£18.50
£21.50
Conversion lift
5.0× from one targeted price move
5x
More targeted
than blanket discounts
0
Coupon codes
applied automatically at checkout
100%
Measurable
exact revenue per promotion
<5min
To go live
from data to active discount
Four ways to drive revenue
Not guesswork. Not gut feel. Each move is anchored to a signal Atlas surfaced in your data.
Price moves triggered by real guest behaviour not blanket cuts that train guests to wait. Discount only where it actually drives orders.
Happy hour, slow-day specials, late-night deals. Activate and expire on a clock without a manager remembering to flip a switch.
Different offer for first-timers, regulars, and at-risk guests based on real visit and spend data, not vibes.
Spotlight high-margin dishes or prop up underperformers without dropping the rest of your menu price.
How it works
High views with low orders, price-sensitive segments, slow periods on the horizon flagged automatically.
Smart discount, time-based offer, segment target, or dish-level boost. Atlas suggests; you decide.
No coupon codes. The right price appears at checkout for the right guest, only when they qualify.
Conversion lift, revenue impact, margin effect, incrementality measured per promotion, in real time.
Smarter than blanket discounts
Margin protection isn’t an afterthought it’s built into the system.
No price cuts on dishes that already sell. Atlas only suggests reductions where the data shows real lift potential.
If a guest would have paid full price, they pay full price. Eligibility is resolved per-guest at checkout.
Promotions don’t outstay their welcome. The moment the conversion goal is hit, the discount turns off.
See revenue Atlas actually added versus what would have happened anyway. No vanity counts.
Let guest behaviour tell you exactly where to act and exactly how much it earned you.
